04,10,2026 6 views
How can traditional enterprises break through the digital wave sweeping the manufacturing industry?
How to leverage intelligent upgrading to achieve value leap when the new generation of entrepreneurs take over and inherit?
On March 25th, a group of new generation entrepreneurs from the Plastic Home Products Special Committee of the China Plastics Association visited——Shuangma Plastic Industry Co., LtdThis is a deep exploration of the upgrading of intelligent manufacturing, and more importantly, a collision of ideas between industry inheritance and innovation.
The 68th event of the New Generation series
124 years of doing one thing: focus on kitchen and home products, and make products to the extreme
Entering the Shuangma Intelligent Workshop, AGV intelligent cars shuttle in an orderly manner, completing tasks with precisionmoldScheduling and material transfer; Efficient linkage and stable operation of automated production lines, with real-time refresh of production status on data management dashboards. From intelligent scheduling to lean control, from digital empowerment to efficient collaboration, it comprehensively demonstrates the deep integration of digital transformation and intelligent manufacturing. The intuitive presentation of smart production scenes allows visitors to truly feel the strong driving force of technology empowering the manufacturing industry, and also demonstrates the hard core strength of enterprises to drive high-quality development through digital innovation.
Chen Cuihong, Chairman of Shuangma, introduced that the company has been focusing on the field of kitchen tools since 2002 and has been deeply cultivated for 24 years. At present, the enterprise has nearly 5000 sets of molds, and some workshops have completed intelligent transformation. It is planned to implement intelligent warehouse in the old factory area within six months.
In terms of product development, Shuangma insists on long-term investment and meticulous craftsmanship, with a single product development cycle of 1-1.5 years of meticulous polishing and a single mold investment of over one million yuan. With the spirit of meticulous craftsmanship, the enterprise has built a solid core competitiveness and development barrier in the fierce market competition.
2Intelligent Manufacturing Password: Three Conditions for Success and the Spirit of Trial and Error
Faced with the question of "how to take the first step towards intelligence" from the new generation of entrepreneurs, Mr. Chen shared the practical experience of Shuangma without reservation:“To do a good job in digital transformation, enterprises need to meet three conditions - having a foundation in information technology, having professional information technology talents, and having a strong execution team.”
Chen Dong admitted that during the early stages of the transformation, the management did not understand, but he felt heartbroken when investing and was very happy when he received profits. She said that the boss should have a spirit of trial and error: "Our products have high complexity, and each product requires at least twenty sets of molds. The investment in trial and error is significant, but this is a hurdle that must be overcome
3Intellectual property protection, the common voice of the industry
In communication, intellectual property protection has become a hot topic of discussion. Chen Dong shared practical cases of a company's product research and development encountering a large number of counterfeiting and infringement after going public, which resonated widely.
The attending representatives unanimously agreed that only by continuously increasing the protection of intellectual property rights, effectively safeguarding the legitimate rights and interests of innovators, allowing innovation to receive due returns, and strengthening industry self-discipline, enterprises should consciously abide by rules, jointly create a fair and orderly market environment, and promote the coordinated development of the industry in benign competition.
4Collaborate for development and jointly build an industry ecosystem
During the exchange, Chen Jiazeng, Executive Secretary General of Taizhou Plastics Association, introduced that there are more than 10000 plastic processing enterprises in Taizhou, covering various categories, with strong supply chain adaptability and strong competitiveness. The special committee organizes activities to build a bridge of communication and cooperation for enterprises.
Liu Danping, Director of the Office of the Special Committee, stated that organizing the new generation of entrepreneurs to enter benchmark enterprises for learning and exchange aims to promote mutual learning and effective flow of advanced experience, so that common pain points in the industry can be seen, discussed, and solved, helping entrepreneurs broaden their horizons, unite forces, and jointly promote high-quality development of the industry.
From the "Dao and Shu" of digital transformation to the "Pain and Hope" of intellectual property protection, this visit is not only a transmission of experience, but also a consolidation of industry consensus. The China Plastics Association Plastic Home Products Special Committee assists member enterprises in steadily advancing on the path of technological upgrading and value competition.
