1、 Market prospects
Brazil is the largest economy in Latin America and the Caribbean, with a population of over 210 million and expected to become one of the nine largest economies by 2024. Having a huge consumer market. It has developed rapidly in industries such as food, beverage, medicine, and beauty, and the demand for labels continues to grow. For example, Brazil is the third largest market for soft drinks and beer, and the ninth largest pharmaceutical market. These industries have a huge demand for labels, providing a broad market space for label companies. Customers attending the exhibition can directly contact potential customers in the Brazilian market, understand local market demand, expand business channels, and explore market opportunities.

The Brazilian label market is showing development trends such as digitization, personalization, and environmental protection. The new technologies and products showcased at the exhibition, such as digital printing equipment, environmentally friendly inks, and materials, are in line with the direction of market development and can provide customers with inspiration and solutions to better meet market demand and gain an advantage in competition. At the same time, the exhibition is also an important window for customers to understand the future development trends of the Brazilian label market, which helps them to layout and plan their company's development strategy in advance.

The expected growth of the middle class (expected to reach 120 million by 2030) is changing the economy and consumption patterns. Currently, there is a period of increasing demand, especially in areas such as cosmetics, food, beverages, luxury goods, electronics, and fashion, bringing more consumption opportunities.

Trade situation between China and Pakistan:
As BRICS countries, China and Pakistan have created more market opportunities for their respective enterprises through measures such as reducing trade barriers and promoting local currency settlement. The Brazilian government promotes environmental protection, and flexographic printing technology is favored, making flexographic printing the mainstream printing equipment in Brazil.

China has been Brazil's largest trading partner and export destination for 15 consecutive years. In recent years, bilateral trade between China and Brazil has shown an upward trend. In 2024, in RMB terms, China's imports and exports to Brazil amounted to 114 trillion yuan, a year-on-year increase of 9.9%, which is 4.7 percentage points higher than the overall growth rate of China's foreign trade. Among them, exports reached 432.08 billion yuan and imports reached 708.15 billion yuan, both maintaining a steady growth trend. In terms of agricultural products, Brazil has officially replaced the United States as the largest supplier of imported soybeans to China.

Three exhibition situations:

Flexo&Labels Expo is currently the largest and most professional flexographic printing and labeling event in Latin America.

In 2026, approximately 10000 square meters of the exhibition will be used to showcase new trends and product innovations. It is expected to gather around 150 exhibitors and over 10000 professional visitors, making it a crucial platform for Chinese brands aiming to expand their business and explore new strategic opportunities in the South American market. At present, the exhibition of Flexo&Labels Expo 2026 has been fully launched, and leading domestic equipment and material companies have registered, with 70% of the positions sold out.